Who We Are
Founded in 2021 and based in Sheridan, Wyoming, USA, Guide Assist Now is an independent affiliate publisher committed to helping individuals and families make informed decisions about health insurance—quickly and confidently. We provide unbiased plan reviews, powerful comparison tools, and easy-to-understand educational content tailored to real-life needs and timelines.
Our Mission
‘Deliver fast, reliable guidance to help people choose the right health insurance—right now.’
At Guide Assist Now, we understand that many health coverage decisions happen under pressure. That’s why we focus on clear, timely, and transparent support that empowers users to act without hesitation or confusion.
Our Story
Guide Assist Now was founded by Olivia Grant and Marcos Ríos after experiencing how difficult it was to help relatives find urgent health coverage during a job transition. They realized that most platforms prioritized sales over service. In response, they created a space focused on delivering real-time information, unbiased support, and user-first tools. The site officially launched in 2021 and has become a go-to hub for fast, informed insurance decisions.
What We Do
Health Insurance Reviews – Objective evaluations of plans, including premiums, deductibles, provider networks, and member experiences.
Instant Comparison Tools – User-friendly filters to compare plans by state, budget, coverage level, and provider access.
Educational Content – Clear explanations of key concepts like ACA eligibility, COBRA, open enrollment, and subsidies.
Exclusive Affiliate Offers – Access to limited-time discounts and enrollment bonuses through trusted partners.*
*We may earn a commission if you enroll through our affiliate links—always at no extra cost to you.
How We Stay Independent
Full Legal Compliance – We follow all ACA, HIPAA, and regulatory guidelines and disclose every affiliate relationship.
No Insurance Sales – We are not brokers and do not sell or prioritize any specific insurance provider.
Transparent Revenue Model – Our site is free to use and funded only through vetted affiliate partnerships.
Disclaimers in Place – “Plan availability and coverage details vary by provider and state. Always review full policy terms.” This appears site-wide.
Why People Trust Us
Structured Rating Methodology – All providers are scored using a published 20-point evaluation system.
Verified Licenses – We confirm insurer credentials with state and national regulators.
User Feedback-Based Insights – Thousands of reviews from real policyholders shape our comparisons and content.
Meet the Team
Isabella Ruiz, Head of Research – Experienced health plan strategist and former ACA navigator
Ethan Brooks, Compliance Analyst – Specialist in healthcare law and marketplace regulation
Lena Torres, Editorial Director – Focused on turning complex policy topics into clear, actionable guidance
Let’s Connect
Need help navigating your options or want to partner with us?
📧 Email: [email protected]
📞 Phone: +1 307-555-9830
📍 Address: 1309 Coffeen Avenue STE 1200, Sheridan, WY 82801, USA